Meta unveils its new offerings at its Performance Marketing Summit
Related company: Meta (https://mymeta.co.uk)
The tech giant Meta has unveiled its new offerings at its Performance Marketing Summit, showcasing new products and solutions to key partners. Meta has seen significant changes in the business over the last 18 months, including restructures, new product launches, and improved fiscal outcomes in Q2. The company’s managing director for ANZ, Will Easton, highlighted the growth of Meta’s family of apps and the addition of an AI recommendation engine. The article also discusses Meta’s focus on AI investments and its innovation roadmap. Meta’s Measurement 360 model and the importance of creativity in advertising are also mentioned.
Read the full article here: mediaweek.com.au